Creating positive change for businesses passionate about their mission
We specialize in collaborating with business owners to bring their ideas to life through careful consideration, discussion and research. Our goal is to create brand strategy for our customers and carry it through to their logos, websites, email blasts, illustrations, advertisements, brochures, books, and many other promotional materials. Our clients appreciate that we take the time to understand what they are trying to accomplish with their business. Researching and understanding where the customer is coming from really enhances the final work.
Cynthia has an intuitive and very true sense of how we want our subject to be conveyed, which is something rare and valuable. Not only that, she works tirelessly to polish each detail. She is patient with changes and silly questions and I highly recommend her services!
– Karen B.
Top three questions to ask when rebranding your business
One of the biggest concerns for established brands is maintaining the recognition that your brand has successfully achieved. If you've been using your logo and a style guide for quite some time it is a valid concern to ensure that your current customers are going to recognize your rebrand. The first question you'll want to ask is: What is currently ...
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Blend more of what you love into your work!
About 5 years ago I came across the book What You're Really Meant To Do: A Roadmap For Reaching Your Unique Potential by Robert Steven Kaplan. In one exercise he mentions the idea of identifying what makes your heart sing by looking back to an early memory of doing something that made you really happy. It could be anything from ...
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Understanding SEO & Algorithms, Plus 3 Tips to get more website traffic starting today!
I have to admit that it's a bit hilarious that I work behind a computer. I barely watch TV and while I enjoy technology I'm much more drawn to the outdoors. That said, I absolutely love the time I spend on my computer developing brands and working on my own business. I look at it as a valuable tool that ...
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