When I started telling friends and family that I was pregnant I would often hear “I can’t wait to see what you’ll do with the nursery!” We bought our house a little over a year ago. We knocked out the smallest of the four bedrooms within the first few months to put in a larger bathroom. The three remaining ...
Read the full post here

So you'd like to update your web design or create one from scratch? The task ahead of you is time consuming. The middle is messy. And the end result, if not properly planned, can leave you feeling underwhelmed. I'd like to share some tips with you I've learned over time that can help setup your website for success right from ...
Read the full post here

In April my sister and I perfected a recipe for an organic rainbow cake. It's the type of project that I believe the weekends are made for. Also, I really wanted a beautiful cake as a canvas for my newly developed stencil collection. I created the stencil collection because I absolutely love designing logotypes and custom lettering. The organic rainbow ...
Read the full post here

One of the biggest concerns for established brands is maintaining the recognition that your brand has successfully achieved. If you've been using your logo and a style guide for quite some time it is a valid concern to ensure that your current customers are going to recognize your rebrand. The first question you'll want to ask is: What is currently ...
Read the full post here

About 5 years ago I came across the book What You're Really Meant To Do: A Roadmap For Reaching Your Unique Potential by Robert Steven Kaplan. In one exercise he mentions the idea of identifying what makes your heart sing by looking back to an early memory of doing something that made you really happy. It could be anything from ...
Read the full post here

I have to admit that it's a bit hilarious that I work behind a computer. I barely watch TV and while I enjoy technology I'm much more drawn to the outdoors. That said, I absolutely love the time I spend on my computer developing brands and working on my own business. I look at it as a valuable tool that ...
Read the full post here

It was the end of July and things were starting to get a bit crazy. I sent out my wedding invitations and had most of the vendors set up for our wedding day—just over a month away. Admittedly, I started to feel overwhelmed. Since I had been planning everything I started to wonder, would I be the person in charge ...
Read the full post here

Have you ever stepped into a swarm of bees? In April of 2017 I visited with Swarmbustin Honey to discuss their brand. The company has been established since 1983—which happens to be my birth year! When you've been doing business that long it's important to realize that their current logo and branding is recognizable to their customers. That being said, ...
Read the full post here

Over the past three weeks I've been sharing the journey of how my wedding invitations came to be. Today I'm sharing the finished pieces, as well as the entire wedding suite and photos of the big day! I was so excited when our wedding invitations arrived! I made Steven open them so I could video the reveal. Perhaps it was ...
Read the full post here