Resources + Blog

“Life’s Simple Pleasures” Artist Talk
"Life's Simple Pleasures" Artist Talk "My hope is that this work can serve as a visual reminder to focus on flourishing, see the beauty and magic in the present moment, and that the wild abundance that exists in nature is also accessible to us." "Life's Simple Pleasures" Artist Talk The ...

Your Why & The Offer You Are Making
Why it’s important to share why you started your business & your unique position on your website The about page is one of the most highly visited pages on your website (check your website analytics to find out for sure which pages get the most views on your site!). When ...

Share Your Offering
Include your offer prominently on your website Sharing your product or service with your audience on your website seems pretty straightforward, right? I have been guilty of completely missing to include my offer. And it’s a big mistake that I remind myself of every time I create a new page ...

Give Your Mission + Value a Prominent Location on Your Site
Crafting your mission + value statement for your website Your mission and value statements are one of the most important things you want to make sure that you have on your website. I always tell my clients it is best to make two versions of these statements: 1) a short, ...

Top 5 Tips for SEO
Top 5 pieces of content to consider when optimizing your website for search engine optimization Website SEO can sound super daunting or confusing. It oftentimes feels like it is this abstract thing that is hard to grasp, but it is actually very simple! Listed below are the top 5 things ...

How to Use Passion Projects to Find Your Style
Using Passion Projects to Find Your Style I’m coming up on a decade of running my small art and design business. I can still remember what it felt like to finally make the decision to start living my life—I was single, had a mortgage, and big dreams. I was restless ...

Where art meets design
How to create cohesion in your art and your brand I throw around the word “cohesive” quite a lot—whether I’m working on a client’s brand or website, composing a pattern, or painting a composition. But what does it really mean to be cohesive? Cohesion is “the action or fact of ...

My Top Watercolor Supplies
Everything you’ll need to get started with watercolor paint The first time I painted with watercolor, I was painting a local landscape in plein air. I loved it and took to it so quickly, as it felt a lot like drawing. And it ignited my life-long passion for watercolor. So ...

What I Learned From The 100-Day Project
The Making of The Portals Collection: 25 Days of Minis dropping daily December 1-25, 2021 In May of 2020 I completed my Master of Fine Arts in Communication Design. During my three years of graduate school I spent time combining my love of design with fine art. How could I ...